OVERVIEW
SUMMARY
A landing page was created to boost organic sales of jewellery with newly designed brand elements.
COLLABORATORS
Rohini Yuvaraj (Senior Designer, Dianoche, Singapore)
Joanna ( Dianoche, Singapore)
TIME
OCTOBER -NOVEMBER 2023
TOOLS
Adobe XD, Adobe Illustrator, Canva, Midjourney, Editor-X
Strategy
1. To separate the jewellery into digestable categories according their type and prices.
2. To ensure a smooth user-experience for the clients.
3. To re-direct them to our whatsapp or physical store.
GOAL
To boost sales and test out the rebrand(s)
EDITOR- X
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Leveraged "EDITOR-X" for website development, integrating enhanced images via professional retouching.
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Ensured consistency through linking of elements, brand language, and product details.
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A/B testing with staff optimized user experience, showcasing a seamless and compelling online jewellery display.