EDWIN
Edwin , 25, Male, Singaporean.
Grew up in a conseravative, Indian Singaporean Household.
"In order to survive, I must overwork myself......."
"Sales is my passion, most people thrive in this area......"
He has no energy,
0% social battery.
1. Fights with his girlfriend
2. No time for his hobby (Cycling)
3. 0 Social battery, does not like to meet other people
4. Inability to rest.
Painpoints
His weakness lies in the society's influence on him. He gets easily put down by seeing his friends and peers, compares himself with them.
Work Addiction = 0 social battery = He is vulnerable to Burnout.
Work Centric Self- worth = Identity and self-worth depends on their Job
Problem
The prevalence of work-centric
self-worth among GenZ/Millennials intensified by societal pressures is depleting social battery.
Most Vulnerable
Target Audience 23- 30 young working adults, in junior to middle management groups.
SURVEY #1
Relationship between Fatigue and Social battery.
Handbook of Addictions
"Workaholism emerges as an acceptable substitute for stigmatized addictions, glamorized by media and managers"
The mind and the media - Film's impact.
Films can be a source of joy, entertainment while instilling greater values and Resilience in us.
Gamified films, follow an active engagement strategy, rather than the surture process.
Interactive Storytelling.
Unconventional Storytelling
Non-linear films are much more effective in immersing the viewers into the surreal world. Making it fitting for fantasy based lores.
How might I facilitate the quantification of self-worth beyond work by building resilience to combat societal influence through an interactive film, thus increasing the social battery of an individual?
Opportunity
By striking a balance between comedy and adventure, the gamified film could serve as a therapeutic outlet, a remedy for workaholics
Genre
SATIRE/FANTASY
Instilling three main values, through a gameplay of self-realisation, to prevent burnout.
1. Reflecting on Diverse forms of self-worth,
2. Build Resilience from societal influence.
3. Recharge Social Battery
Strategy
In Summary
Through Aristotle's Golden Mean Rule, Finding the medium to act morally.
Concept
GAME OF BALANCE.
Framework
Interactions
1. CORPUS LADDER
Metaphors in the Film
3. FRUIT BASKET
2. GOLDEN HANDCUFFS
4. GRAB IT BY THE BALLS (THE BOOK)
Art Direction
Darker and Saturated colors to Achieve Horatian Satire with the juxtraposition of Dark Visuals and lighter Dialogues.
Mood Board
Branding
Screenplay
Monomyth
Storyboards
Visuals generated using Midjourney Prompts.
Master Checklist
Call Sheet
Production
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COLLABORATIONS
COSTUME/HAIR/MAKEUP ASSISTANT- Rida Abiya
ASSISTANT SET DESIGN- Nicole Prasetia
ASSISTANT DOP- Felicia Winarsa, Nicole Prasetia
LIGHTING - Nicole Prasetia, Rida Abiya, Shamita Jaggumantri, Angela Toh
LOGISTICS- Manasa Reddy, Nicole Prasetia, Rida Abiya, Nitika Sachid, Adwitiya Singh, Angela Toh, Shamita Jaggumantri
COLORIST (Post) - Jeba (India)
BEHIND THE SCENES- Manasa Reddy, Nicole Prasetia, Rida Abiya, Nitika Sachid, Angela Toh, Shamita Jaggumantri
EQUIPMENT-
CAMERA (Jovan Yang, Increative)
AUDIO - (Rohini Yuvaraj, Dianoche)
LIGHTS - (NAFA in house), (Deric Shen, NAFA)
GIMBAL - Renticulous
CAST
Boorla Srinith as Edwin
Li Grace as Robot girl
Monish as Mr.John
Nitika as Joy, The girlfriend
Nicole as The medium
Jervis as Author of "Grab it by the balls"
KEY TAKEAWAYS
Direction Management
Editing Skills
Screenplay Writing
Camera/Gimbal Operation
Production
Midjourney
Twine
Analysis and Research
GRAD SHOWCASE
